Our vision is to become an industry leader of data and insights to anyone involved in the field of equine care, fitness and research.
MEET THE TEAM
Bringing mass market hi-tech product experience to the equine industry.
Thought leadership to apply cutting edge technology in a coherent way to horse welfare.
Years of experience creating value from leading edge technology.
Innovative secure cloud connected monitoring devices utilising data science, machine learning and artificial intelligence.
Our team is made up of proven tech leaders working with equine scientists, professionals and enthusiasts.
David Frost
DIRECTOR & CO FOUNDER
A highly motivated leader with 25+ years of development, validation and customer engineering experience in the wireless telecoms industry . A wealth of experience at various engineering management levels to address strategic, operational and transformational goals.
Laura Cutter
MARKETING EXECUTIVE
15 yrs+ working with leading equine brands & high profile professional riders. Proven track record in marketing, social media, sponsorship, brand ambassadors & influencers. Experienced horse owner & rider.
Neil Bailey
SOFTWARE & HARDWARE CONSULTANT
A proven leader with 25+ years of development and customer engineering experience in the wireless and satellite industry. Expertise in team leadership, hardware design, system design, software engineering, software tools, digital signal processing.
R&D innovation of our Smart Fabric Girth Sleeve is supported by the New Anglia Local Enterprise Partnership Growth Through Innovation Fund.
This is part-funded by the European Regional Development Fund.
